CRM Specialist, Enrollment Marketing 112122-001C

  • Eastern Florida State College
  • Melbourne, Florida
  • Nov 28, 2022
Full time Marketing Communications Education Other

Job Description

Eastern Florida State College is currently seeking applications for the full-time position of CRM Specialist, Enrollment Marketing on the Melbourne Campus in Melbourne, Florida.

Oversees and facilitates the customer relationship management (CRM) needs and related marketing campaign activities of the Enrollment Management department as well as academic groups to maintain communication and successfully enroll prospective and incoming EFSC students. The CRM Specialist oversees and governs mass email and texting campaigns via various systems, software, and technology utilized by the college and works closely with Student Services, the EFSC Communications Office, the Student Affairs Technical Application Administrator, I.T., and other support staff as needed along with assisting in ongoing marketing, communications and outreach messaging, data collection, campaign planning and analytics reporting 

The following minimum qualifications for this position must be met before any applicant will be considered:

       Minimum:

  • Associate degree from a regionally accredited institution preferably in Business, Marketing, Communications, Computer Science, or another related field.
  • Basic knowledge of Customer Relationship Management tools such as database management, workflows, marketing automation, and email campaigns and ability to learn new software and processes quickly.
  • General understanding of marketing and sales techniques. Excellent interpersonal communication and skills.
  • Strong writing skills with the ability to quickly craft stories, synthesize, and edit existing content. A writing sample and/or portfolio of previous work may be requested. 
  • Ability to effectively work on multiple projects with a variety of teams.
  • Excellent customer service skills.
  • Ability to work effectively in a diverse community and meet the needs of diverse student populations
  • Ability to prioritize multiple responsibilities, detail oriented.

 

  • Preferred:
  • Bachelor’s degree from a regionally accredited institution.
  • Experience in roles such as marketing, sales and/or enrollment management. Developer and/or system administrator experience. Experience with Banner and Salesforce.
  •  Valid Florida Motor Vehicle Operator’s license required.
  • This position will require successful fingerprinting and the candidate chosen will be required to pay the associated fee (currently $37.25). This fingerprinting fee ($37.25) is non-refundable.
  • Understanding of and commitment to Equal Access/Equal Opportunity.
  • Official transcripts of all collegiate work will be required to be considered beyond the application phase. *

 *High School Diploma or GED or transcripts or official transcripts of all collegiate work (as appropriate for the position) must be sent directly from the attended institution to the Human Resources Office prior to the first day of employment.  All foreign degrees must have a course-by-course official evaluation and translation sent to the Human Resources Office directly from an evaluation company affiliated with the National Association of Credential Evaluation Services, Inc.

 Minimum physical qualifications:

  •  Ability to communicate effectively both orally and in writing.
  • Ability to occasionally lift, push, pull and/or move up to 40 pounds.
  • Ability to access, input and retrieve information and/or data from a computer.
  • Works inside in an office environment.
  • Ability to work evening & weekend hours as needed. Travel as needed.

The annual salary is $40,000Successful internal candidates for external job postings should be aware that their current salary does not transfer to the new position.  Salary will be as advertised in the job announcement.  Full-time employees of Eastern Florida State College receive fringe benefits including health insurance and a retirement plan.

Applications will be accepted until filled; however, the College reserves the right to extend or conclude searches without notice.  This is a covered position under Chapter 295 Florida Statutes, which provides for Veterans’ Preference in employment for eligible veterans and eligible spouses of veterans.

HOW TO APPLY

All applicants must apply on-line at the Eastern Florida State College Website in order to be considered for employment.  If an applicant needs assistance in completing the on-line application, he/she should contact Human Resources.  With at least 24 hours advance notice, EFSC can provide readers, Braille, audio cassettes, computer readers, sign language interpreters, and Scribes.

NOTE TO APPLICANT

Applications will not be considered after the deadline date unless justified and approved for exception by the Associate Vice President, Human Resources. All successful applicants must complete New Employee Orientation prior to beginning work. 

CONTACT HUMAN RESOURCES

Eastern Florida State College, Human Resources, 1519 Clearlake Road, Cocoa, FL 32922

Telephone: (321) 433-7070  FAX: (321) 433-7065  Florida Relay: 1-800-955-8770

Email: resources@easternflorida.edu 

Eastern Florida State College is dedicated to providing a nondiscriminatory environment which promotes equal access, equal educational opportunity and equal employment opportunity to all persons regardless of age, race, national origin, color, ethnicity, genetic information, religion, sex, gender, sexual orientation, pregnancy, disability, marital status, veterans status, ancestry, or political affiliation in its programs, activities, or employment.

 About the college

Eastern Florida State College, located in the heart of Florida’s Space Coast, is a co-educational, publicly supported post-secondary institution that adopted its current name on July 1, 2013 with the addition of four-year Bachelor's Degrees.

An accredited institution, EFSC is recognized as one of America's leading state colleges for quality instruction, organization and innovative, leading-edge programs.

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