Digital Campaign Action Coordinator

WHO WE ARE

The Humane League (THL) is a global nonprofit ending the abuse of animals raised for food. THL fosters a high-energy culture of teamwork and mission-driven problem solving, and we have earned recognition as Top Charity from Animal Charity Evaluators for all of their rating periods. Over the past few years, we’ve grown to a staff of 90+ talented individuals dispersed around the world. At THL, animal welfare is at the forefront of our everyday work. As such, many of our staff are vegan by personal choice, and all of our THL-hosted events offer fully vegan menus. We welcome all mission-aligned candidates to apply, no matter where you are in your journey to end the abuse of animals raised for food.

YOUR OPPORTUNITY

The Open Wing Alliance (OWA), a program of The Humane League, is a global coalition of 98 animal protection organizations united in a common goal: to end the abuse of chickens worldwide. For the past several years, we have focused our efforts on eliminating battery cages by securing cage-free policies from major retailers, restaurants, and manufacturers. We specialize in institutional campaigning, a strategic approach that can be tailored to our members’ unique circumstances and challenges. It also pays off; in the past year alone, OWA groups secured 23 global cage-free policies and over 160 regional cage-free policies.

As the Digital Campaign Action Coordinator, known internally as the Global Campaign Mobilization Coordinator, you play an integral role in supporting global and regional campaigns through the management of the action app, a web-based application which enables supporters to take digital campaign actions. You will work closely with the Global Campaigns team to set up impactful actions that contribute to campaign victories, and you will develop and carry out a plan for mobilizing supporters around the world, including regional segmentation and supporter-building initiatives. You will also lead, train, and support OWA members in their use of the action app.  

You are ideal for this position because you have excellent technology skills and attention to detail, which will enable you to effectively leverage our in-house advocacy platforms. You are familiar with social media and possess the organization and communication skills needed to mobilize OWA member organizations. ​​This position reports directly to the Global Corporate Campaigns Manager.

This is a full-time, remote position. This position requires domestic and international travel for OWA summits and staff retreats; this is equivalent to approximately 2-4 week-long trips per year. ​​

We are only able to consider applicants who reside and possess work authorization in Peru, Chile, Denmark, Poland, the United Kingdom, or the United States. US-based applicants must reside in the Central or Eastern time zone.

We will be recording a webinar hosted by Jennie Hunter, Global Corporate Campaigns Manager, and Caitlin Campbell, Global Campaigns Coordinator. You can submit any questions you would like answered regarding the role or The Humane League via this form. Please submit your questions by August 6th, 2023. The webinar will be available to watch here by August 9th.

Your responsibilities include but are not limited to:

• Work closely with the Global Campaigns team to plan, design, and monitor impactful actions that will advance our cage-free work and secure victories in global campaigns.
• Manage and develop our digital action platform. Lead supporter-building initiatives, with the aim of increasing the number of global action-takers. Incorporate regional segmentation of actions, allowing OWA groups greater use of the app to build and support regional campaigns.
• Train and oversee OWA member groups in their use of the action app. Serve as the point of contact for any issues or questions that arise.
• Conceive and implement strategies to motivate supporters and OWA members to take digital actions.
• Manage sharing of the action app space, considering the needs of various campaigns and stakeholders in determining which regional actions to prioritize.
• Develop and maintain a calendar for both regional and global campaign actions.
• Support campaigns by developing social media strategies to apply pressure to corporate targets.
• Act as a liaison between Global Campaigns and other departments to establish digital engagement goals and strategies.

REQUIRED SKILLS

The ideal candidate will possess most, if not all, of the following qualities, skills, and characteristics:

• One year of experience working in pressure campaigns, grassroots organizing, social media management, and/or communications.
• Attention to detail and organization: Excellent attention to detail needed to accurately set up and monitor digital actions and manage multiple overlapping projects with different timelines and many moving pieces. Able to manage time effectively, develop organized systems and schedules, and accommodate last-minute changes.
• Strategic thinking and analysis: Keen sense of strategy needed to choose impactful actions, motivate global supporters to take action, and develop an action schedule that will maximize our global strategy along with regional growth and impact. Considers issues from various angles and generates logical and cohesive ideas. Results-driven and analytical mindset with the skills to analyze datasets and draw insights to help inform short-term and long-term strategy across multiple channels.
• Communication: Fluency in English required. Excellent verbal and written communication skills needed to coordinate with OWA groups and convey campaign goals in a compelling manner. Adapts tone and style to suit different audiences across various cultural and linguistic backgrounds.
• Innovation: Uses creativity to develop supporter-building initiatives. Conceives and explores new ways to engage supporters and increase the power of global and regional campaigns.
• Tech-savvy: Demonstrated ability to learn new software quickly and independently. Comfort and proficiency with contemporary software applications, and familiarity with social media platforms including Facebook, Twitter, LinkedIn, Instagram, YouTube, and TikTok. Able to effectively use spreadsheets to manage data.
• Global mindset: Able to approach work with a global perspective, taking into consideration the diverse experiences of OWA member groups across many different cultures, languages, and political systems. Uses a global and multicultural mindset to provide inclusive training, share action app space equitably, and support campaigns across a variety of cultural contexts.
• Independence: Self-motivated and comfortable taking initiative, with solid decision-making skills. Committed to accountability and reliably follows through on responsibilities.
• Collaboration: Solid relationship-building and interpersonal skills. Able to engage and collaborate successfully with internal and external stakeholders representing various backgrounds, identities, and levels of experience.

This position is open until 4:00pm Eastern Daylight Time (GMT-4) / 3:00pm Central Daylight Time (GMT-5) / 9:00pm British Summer Time (GMT+1) / 10:00pm Central European Summer Time (GMT+2) on Friday, August 18th, 2023. Late applications will not be accepted; if you are experiencing technical issues, please contact careers@thehumaneleague.org prior to the deadline. Please submit your application in English.

The initial application review will happen after the application closing date above. Once your application has been reviewed, you will be notified via email with further details on the status of your application. If a candidate is moved forward, the interview process will be as follows:

• Work Simulation Exercise (completed remotely)

• First Interview (via video call)

• Final Interview (via video call)

• Reference Check

Compensation and Benefits

The compensation range for this role is S/.60,500.00- S/.80,000.00 (Peru), $1,380,000-$1,830,000 (Chile), DKK 434,000-DKK 505,000 (Denmark), 80,500.00 zł-111,000.00 zł (Poland) / £34,700.00-£41,448.00 (UK) / $60,417-$72,165 (US). At The Humane League, we believe in maintaining a fair and equitable work environment for all employees. As part of our commitment to transparency and equity, we recently implemented a job architecture framework, which levels all of our roles according to size and complexity, as well as a compensation step system, which allows us to account for an individual's total years of related experience when determining their compensation. In addition, we have adopted a no negotiation policy for salaries. To determine a job's level, we carefully consider a variety of factors, including a job's size and complexity, required experience, knowledge, and/or skills, internal comparability, and market data. To determine final compensation, experience will be measured by considering prior work in jobs or activities that are related to the role at THL. These new practices are aligned with our organizational values and will help us ensure we maintain clear, consistent, transparent, and equitable HR processes.

US employees enjoy full medical coverage, optional dental and vision packages, a 401(k) retirement plan, pet care & Rx discount plans, working from home, up to 12 weeks of paid parental leave for eligible employees, paid holidays, flexible vacation time, professional development, and the supportive environment at The Humane League! Summary of benefits outside of the United States may be available upon request during the interview process.

Equal Employment Opportunity

The Humane League is committed to creating a diverse environment and is proud to be an equal opportunity employer. Women, people of color, people with disabilities, and veterans are strongly encouraged to apply. In compliance with laws and in furtherance of our commitment to fostering an environment that welcomes and embraces diversity, all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status.

Accommodations

The Humane League is committed to working with and providing reasonable accommodations to individuals with disabilities. We trust individuals to self-identify and ask for the accommodations they need. An example of an accommodation might be extra time to complete a work simulation exercise, among many others. If you need a reasonable accommodation because of a disability for any part of the employment process, please complete this form to let us know the nature of your request and your contact information.

AI Policy

We value original work and thought in the application process; with that being said, please refrain from using artificial intelligence to generate your responses. By submitting this application you agree to comply with this. Violations of this policy may result in being dismissed from the hiring process. If you need a reasonable accommodation to this policy, please see above for more information.