Associate Director of Video, Digital Advocacy

Reports to: Director of Video, Digital Advocacy
Staff reporting to this position: Digital Advocacy Video Intern
Department: Advocacy and Outreach
Position classification: Exempt, full time; Nonunion - Level 6
Minimum compensation: $77,000
Work site: Hybrid (on-site two days per week, Washington, D.C., office)

Summary

American Progress has an immediate opening for an Associate Director of Video to join its growing Digital Advocacy team. The team’s mission is to develop innovative and compelling visual content that builds the emotional and visual case for progressive policies and values.

Ideal applicants will have the ability to envision and create compelling organic video content for the team’s social media channels and partners’ pages. The public is more overwhelmed than ever, and the Associate Director of Video should have a deep understanding of how to ideate and produce compelling short- and long-format narratives that are optimized for the organization’s key audiences and can break through the noise.

A strong candidate for this role will have the technical skills and strategic perspective to produce, shoot, edit, and manage video and motion projects for all digital platforms, with an emphasis on optimizing content for Instagram, TikTok, Twitter, Facebook, and YouTube. The successful candidate will join a dynamic team of colleagues to assist in supporting American Progress’ five crosscutting priorities:

• Building an economy for all
• Restoring social trust in democracy
• Advancing racial equity and justice
• Tackling climate change and environmental injustice
• Strengthening health

This is a full-time position funded through the end of 2024, with the opportunity for extensions. This position has a budgeted salary of $82,000.

Responsibilities:

• Work closely with the Director of Video and the Content Strategy team to develop video concepts that advance American Progress’ messaging priorities.
• Brainstorm, research, and write clear and concise scripts that align the organization’s messaging guidance and help move the needle on American Progress’ core fights.
• Read and translate complicated data and information into digestible narratives and visuals for a variety of formats such as explainers, data visualizations, and news segments. Collaborate with other team members to identify the best structure and execution for a video.
• Produce studio or on-location video shoots for a weekly YouTube series. Coordinate travel and equipment; schedule talent; and help set up cameras, lights, and audio.
• Edit and/or manage video edits. Provide feedback to editors when necessary. Deliver in all required formats.
• Optimize and version out the Advocacy and Outreach department’s video products for Instagram, TikTok, Facebook, Twitter, and YouTube to maximize key performance indicators, including video views, shares, click-throughs, and email acquisition.
• Develop ideas for new serialized content on YouTube. Find opportunities to repackage or recut segments for a cross-platform publishing strategy.
• Manage and mentor the video team’s interns and video associates if needed.
• Stay up to date on the latest trends and best practices in video.

Requirements and qualifications:

• Bachelor’s degree or equivalent work experience is required.
• At least six years of professional experience shooting, producing, and editing videos for commercial, political, advocacy, or news organizations.
• Experience working in Adobe Creative Cloud, including Premiere, After Effects, Photoshop, and Illustrator. Proficiency in Premiere is a must.
• Detail-oriented with an ability to juggle multiple projects for different stakeholders.
• Strong writing and proofreading skills.
• Outstanding project management, organization, and communication skills. Proficiency in project collaboration workflows and tools such as Dropbox, monday.com, and Google Workspace is preferred.
• The ability to conceptually and creatively visualize news content.
• A solid understanding of progressive values and policies and how they intersect with trending topics.
• Sound editorial and ethical judgment.
• Familiarity with shooting and operating DSLR cameras, lights, and audio equipment.
• Creative with a commitment to innovation and experimentation.
• A positive team player with a passion for progressive change.
• Collaborative and open to developing new skills as needed.

American Progress offers a full and competitive benefits package. Candidates from diverse backgrounds are strongly encouraged to apply. This position is not represented by a union and has a budgeted salary of $82,000.

American Progress’ hybrid work policy is posted on our Jobs page. Please visit this page for updates. Any changes to this policy will also be communicated at the time of hire.

https://www.americanprogress.org/job/associate-director-of-video-digital-advocacy/