Director of Sales

  • The College of Charleston
  • Charleston, South Carolina
  • Apr 10, 2024
Full time Marketing Manager

Job Description

Director of Sales

Posting Details

POSTING INFORMATION

Internal Title

Director of Sales

Position Type

Classified

Faculty / Non-Faculty / Administration

Non-Faculty

Pay Band

6

Level

3

Department

Athletic Administration

Job Purpose

Director of Sales is responsible for adding new corporate partners and overseeing the fulfillment of all corporate sponsorship partnerships for the athletic department. Obtain revenue growth via sponsorships and corporate alliances with our NIL/Collective. The primary focus of this position is to extend the affinity of the University’s brand to businesses and corporations of all sizes looking to align with the undeniably loyal and passionate collegiate sports fan base.

Minimum Requirements

Bachelor’s degree from a four-year college or university in business, sports administration, marketing, communications, advertising, or another related field is required. Minimum of three (3) years of experience in sports sponsorship sales with collegiate and/or professional sports team or athletic department development background is preferred. Candidates with an equivalent combination of experience and/or education are encouraged to apply.

Required Knowledge, Skills and Abilities

Experience selling comprehensive integrated sports marketing partnerships including major media elements (signage, radio, social, digital, print, etc.)


Ability to analyze a client’s marketing needs and craft integrated solutions to meet those needs.


Negotiating skills, ability to identify and influence key decision makers.


Excellent communication, organization, written and presentation skills.


Our ideal candidate will be a problem solver, self-starter and intrinsically motivated. And thrive where expectations are set and managed.


Ability to work in a fast-paced environment with minimal supervision. Teamwork and collaboration are encouraged. Proactive thinking with interest in developing and executing new ideas is necessary.


Understand the sports sponsorship landscape including traditional, non-traditional, and digital marketing assets and stay up to date on changes within the industry.

Proficiency in Microsoft Office (Word, PowerPoint, and Excel)

Entertain clients and work various game day events (including some nights and weekends)

Additional Comments Regarding Position

This position will require night and weekend availability as well as the ability to lift at least 30 pounds.

Special Instructions to Applicants

Please complete the application to include all current and previous work history and education. A resume will not be accepted nor reviewed to determine if an applicant has met the qualifications for the position.

*Salary is commensurate with education/experience which exceeds the minimum requirements.

Offers of employment are contingent upon a successful background check.

 

All applications must be submitted online https://jobs.cofc.edu.

Salary

*$50,196 - $60,000

Posting Date

04/04/2024

Closing Date

04/19/2024

Benefits

  • Insurance: Health/Dental/Vision
  • Life Insurance
  • Paid Leave: Sick/Annual/Parental
  • Retirement
  • Long Term Disability
  • Paid Holidays
  • Free CARTA Bus Service
  • Employee Tuition Assistance Program (ETAP)
  • Employee Assistance Program (EAP)
  • Full Benefits Package – Click Here

Open Until Filled

No

Posting Number

2024052

EEO Statement

The College of Charleston is an Affirmative Action/Equal Opportunity employer and does not discriminate against any individual or group on the basis of gender, sexual orientation, gender identity or expression, age, race, color, religion, national origin, veteran status, genetic information, or disability.

Quicklink for Posting

https://jobs.cofc.edu/postings/15268

Job Duties

Job Duties

Activity

Corporate Sales: Meet and / or exceed individual and team revenue goals through the selling of integrated marketing packages using traditional, digital, and other non-traditional marketing channels to meet client’s objectives.

  • Research and build relationships with local and regional companies/brands to highlight the advantages of investing in collegiate athletics.
  • Execute the entirety of the sales process: prospecting, building/presenting sales presentations, and end of year recaps, creating proposals.
  • Managing a book of business and be responsible for the upselling and renewing of current partners
  • Understand the sports sponsorship landscape including traditional, no-traditional, and digital marketing assets and stay up to date on changes and advancements within the industry especially related to NIL.
  • Assist with some Charleston Athletic Fund initiatives.

Essential or Marginal

Essential

Percent of Time

55

 

Activity

Fulfillment: Assist with fulfillment of all sponsorship agreements to ensure proof of performance of each sponsorship asset.

  • Preparation of proposals and sponsor recaps
  • Serve as liaison between corporate partners and the athletic department.
  • Collaborates with vendors, sponsors, and staff to ensure implementation of sponsorships and contract fulfillment.
  • Develop and maintain strong, lasting relationships with both current and potential corporate partners and athletic department staff.
  • Oversee our email marketing campaigns on behalf of our partners.
  • Manage and track all marketing inventory for the department.
  • Assist with in-game promotions, corporate hospitality, presentations, and giveaways during athletic events.

Essential or Marginal

Essential

Percent of Time

15

 

Activity

Special Projects: Supports Deputy Director of Athletics with a wide-range of complex operational projects.

Essential or Marginal

Essential

Percent of Time

10

 

Salary

$50,196-$60,000