Digital Advertising Manager

  • M+R
  • Nov 19, 2021
Full time Advertising Sales Consulting Marketing Manager

Job Description

We’re looking for a Digital Ads Manager to join one of the best firms in the do-gooder business in our Advertising Practice Area.

When you come work for us, here’s what you’ll find:

Work that is meaningful. We only work with clients who are changing the world. And, we say no to clients if we don’t believe in their cause or if we can’t help them.

Colleagues you can count on. Kind, dedicated, passionate people who bring the smarts, get things done, and help you to do your best, too.

So that’s us. Now about the work…

  • We run advertising campaigns that create change for our clients. Great big ones you read about in the news and tiny ones you’ve never heard of that are saving lives. Lots of politically progressive groups – Planned Parenthood and League of Conservation Voters. Environmental groups such as Oceana, and cultural organizations we love, like Sesame Workshop.
  • Day-to-day, we’re raising revenue, acquiring new donors and supporters, winning campaigns and elections, and improving brand and issue recognition.

Here’s what you’ll be doing in this role:

  • Work in advertising tools to implement and optimize digital advertising campaigns across our clients. This includes display/retargeting, video, mobile, SEM, and Facebook advertising.
  • Place and monitor media buys – and make adjustments as necessary to optimize results.
  • Evaluate digital advertising performance – produce detailed reports on campaigns.
  • Project management: Keep task lists, meetings agendas, and communications calendars across your clients.
  • Participate in client strategy and media planning meetings.
  • Research new advertising venues and stay abreast of online advertising trends; develop and maintain relationships with vendors and partners.
  • Do your part to help us run smoothly - including carefully tracking all of your client hours as well as pitching in with small office management responsibilities.

Skills and experiences required for this role:

  • At least 1 year of experience in a dedicated digital advertising role, focused on media buying or trafficking.
  • Proficiency in any of the following: programmatic display, paid social, or paid search.
  • Familiarity with all aspects of ad campaign management: campaign setup, ad trafficking, optimizations and reporting and analysis.
  • Ability to manipulate and analyze data in reporting systems such as Excel.

Skills and experiences we expect of all M+R employees:

  • Acute attention to detail.
  • Ability to prioritize your time to meet deadlines for multiple projects.
  • Strong ability to write clearly, concisely, and logically.
  • Proven track record to successfully pick up new skills on the job, including learning new technologies.
  • Successful experience working in a fast-paced, deadline-driven environment.
  • Capability to tackle big projects by breaking them down into smaller pieces.
  • Ability to see a problem and propose a solution.
  • Drive to seek what can be improved and offer ways to fix any potential roadblocks.
  • Understanding of how your words and actions affect others.
  • Kindness and consideration for others. 
  • Experience bringing a lens of inclusivity to all of your interactions with colleagues.
  • Passion for the role that your work plays in creating change in the world.
  • Drive to work collaboratively - soliciting ideas, seeing each other's perspectives, and always doing what you say you will do. 
  • Comfort admitting what you don’t know and recognizing that seeking and receiving feedback is part of the learning process. 
  • Experience supporting the professional development of more junior staff or interns.

Skills and experiences that are preferred, but not required:

  • Experience using one of the following ad serving systems: Google Campaign Manager, Google Ads, Verizon (formerly Oath), or Facebook Ads Manager. 
  • Experience working at an agency.
  • Experience working with or at non-profits or political/issue campaigns.
  • Basic understanding of pixel and pixel management.
  • Experience with direct response (DR) advertising.

Salary, Benefits and Some Perks 

This is an exempt, unionized position, represented by the Washington-Baltimore News Guild.  The salary is $59,000 with eligibility for an approximate $3,800 year-end bonus depending on start date and firmwide performance. Additionally, we are offering a sign-on bonus of $5,900.

 As part of M+R’s commitment to compensation equity and transparency, we have a no negotiation policy. Salary negotiations can introduce bias and perpetuate wage inequality. Successful staff at M+R have regular opportunities for promotion with accompanying increases in compensation.

 We also offer a generous benefits package, plus some perks:

  • Three week’s vacation as well as paid sick and personal days;
  • Generous health, dental, and vision benefits;
  • 401(k) plan with quarterly employer contributions and an employer match;
  • Professional development stipend; 
  • Flexible Spending Accounts for medical, dependent care, and transit;
  • Regular brainstorms where we cook up our most creative ideas;
  • All kinds of benefits depending on which office you’re in (once we're back open!). Free lunch once a week.  Snack breaks. Cold brew coffee on tap. Records and record players. 


The fine print:

Due to COVID, our offices are currently closed. Our primary concern is the care and health of our employees, and will not reopen our offices until it is safe to do so. When M+R reopens its offices, we have a preference for this position to work out of one of the following M+R offices:

  • 1101 Connecticut Ave NW, Washington, DC
  • 11 Park Place, New York, NY
  • 262 Washington St, Boston, MA
  • 1611 Telegraph Ave, Oakland, CA
  • 1275 East 6th St, Los Angeles, CA

If you would prefer not to be based in one of our offices, we will discuss those logistics during the interview process.

To apply, use the button on this page. No calls please. 

Of course...

M+R is an equal opportunity employer and all applicants will be considered. As a firm we are committed to a diverse and inclusive workplace where we learn and work together to change the world. M+R is strengthened by our staff’s diversity, including race and ethnicity, social class, national origin, culture, sexual orientation, gender identity and expression, language, and so much more. We strongly encourage folks from underrepresented backgrounds to apply. 

About M+R

We are communicators, marketers, fundraisers, and campaigners who unleash the power of people to do good. We work exclusively with nonprofits fighting for a just and sustainable world. 

URL

https://jobs.lever.co/mrss/c01ded55-646e-4239-bc01-4e1c52745ff9?lever-origin=applied&lever-source%5B%5D=United%20Latino%20Job%20Bank

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